Uncategorized Archive

Internet Traffic – Is Finding Your Site Like Looking For a Needle in a Haystack?

Let’s cut straight to the chase. Internet traffic is the lifeblood of a website. No matter what the purpose is of any web-site – you are going to need visitors. Whether it’s getting a message across, selling a product, or providing a service, you need visitors.

Unlike the “real world” your virtual space will not attract any visitors at all “by accident” unless you are extremely lucky.

It is like looking for the proverbial “needle in a haystack”. With tens of billions of websites, you need to ask yourself “How would anyone come across mine?”

It can seem very depressing. If you work out the odds of someone finding your message by accident, well it is billions to one.

So how do websites succeed in their aim? How do you successfully get your message across? The strange thing is, it really isn’t as hard as you think.

There are many very ethical and inexpensive ways of driving or pulling traffic to your web-site.

There are choices for those new to web mastering. You see it boils down to how much automation of the traffic generation process you want to do.

Finding simple-to-master techniques that can be applied both to your site directly in terms of SEO (search engine optimization), as well as off site promotion is not as hard or expensive as you might think.

The good news is, at a very basic level all of this can be done for free. The disadvantage of the “free” way is that it can be very time consuming, and the results might also take a long time to materialise.

An equation would have “time spent” on one side of the scales and “money spent” on the other. It is up to you which side you leverage.

It is worth looking at both side of this equation though. Some very effective methods of automation are also very cost effective.

If you value your time, it might be worth checking some of these out.

How To Guide on Internet Marketing – Why Profit Lance Is Above Other Programs

Making Money on the Internet is a topic which is prevalent to many on line searches. To our disappointment most Internet marketing home study courses, have only one objective in mind, to siphon as much money from you.

My intention is to unravel why this is the case within the Internet marketing circle and does The Profit Lance Wealth System fit this mold.

Most newcomers or newbies to on line Internet marketing world tend not to concentrate on scams but on educating themselves and to profit but unfortunately sometimes get scammed instead. To a seasoned Internet marketing specialist, programs that tend to deceive is not so much of a shock but more in line with everyday news on the net.

Rest assured programs do exist which educate and guide you to success.

Is The Profit Lance Wealth Program part of the few legitimate integrity driven courses?

Do all Internet Marketing Expert believe you are ignorant?

Seems so, on the Internet today most products have been manufactured with the sole purpose of increasing profits on an ongoing basis once you have purchased. The main objective of this type of planned strategy is to lure the incumbent in then promise innovative ways to profit quickly with no effort.

Making a profit is the only motivation needed for these expert to keep offering more products to you.

First, if a program or system claims a specific tool is needed to make money on the Internet this is a ploy to gain more commissions from you. A legitimate program will have all you need to educate and profit from combined in the same offer.

The only one making money online are the product creators, who have strategies that they will induce you to join a members only section, and then offer specific software which they claim is necessary to succeed, and before you are done purchasing or using the tools recommended, you are preached with the next best way to make money online and urged to buy before it is too late.

The Profit Lance Wealth Program is not one of them but is all about giving you a thorough working knowledge of how to make money with affiliate marketing and much more.

A lot of focus is given to practical implementation. Most people fail to get anywhere, despite having the correct knowledge and many great ideas because they fail to take action. The aim with this course is not to have you follow instructions like a robot but this is what many other products want you to do.

Things always change, trends emerge and disappear and if you have not acquired long term skills, your ability to make money will be close to zero. So the focus is on making you understand, acquire skills and practically implement techniques, while at the same time making you see the overall picture and the significance of all the actions you are taking.

This program does not have anything else to buy ever; no Up-sell or back end offers Every tool that you will ever need to make money as an affiliate with Internet marketing is included in The Profit Lance Wealth Program.

The content will have free lifetime updates and around the clock customer support included with the program.

Absolutely every way that you can make money as an affiliate will be explained in a step by step detailed way. And the program is aimed to newbies as well as for advanced Internet marketers. The biggest lesson you will ever learn in the Internet marketing world is that to succeed on line the most important ingredient is to choose one of the best step by step study courses available and to focus and follow through, persistently, until you start making money consistently on a daily basics.

But with so many programs available it is getting extremely difficult to pick up a reliable, top quality home study course.

The Profit Lance Wealth Program is one of the best Internet marketing study programs ever created for someone looking at affiliate marketing and if you follow the step by step detailed instructions with due diligence you are guaranteed to make lot of money on the Internet.

A must to succeed with Internet marketing and is a very important factor in the selection of a top notch home study course.

A well thought out  blueprint that has all the steps to guide and help you focus until you follow through diligently with your daily actions towards making money on the Internet is a must.

However, selecting one of the best Internet marketing home courses is becoming a difficult task.

The Profit Lance Wealth Program is at the top of Internet marketing home study programs ever designed and if you follow through with the course instructions and detailed outline your success is assured at making money on line.

How to Start and Run a Successful Online Home-Based Business – Part One

I constantly get people asking this question in my blog and think it will be best for me to write an article around this question. The question is: How do I start an online Home business with all the scams flying left and right without falling into those scams?People want to know what percentage of marketing or business in online and how they can get started.I thought of the last time I turned on the television without seeing a dot com shown, display or scrolling across the television screen. And found out that most commercial have a web address.I thought of the last time I drove for about 10 minutes in a city without seeing a web address looking at me from across the street. And found out that most businesses have web address. I concluded that most businesses are online. If you are not online, your neighbor or competitor, with the same type of business as yours is.Both small and large companies are spending millions of dollars on internet marketing campaigns every year. And more and more people are getting onto and using the internet every day. In addition to that, there is no other form of business that I know of that is easier or cheaper to get into than online home-based business. Now how do you start your own internet or online home-based business?Before you jump into it head first, I want to warn you that marketing online does take work. It actually takes lots of work. Do not listen to people who believe that it is as easy as just joining a successful company for $499 or buying a $499 product, working 2 hours a day and then you begin receiving shower of riches. If you are thinking of starting or having a successful internet business, expect to work hard.Please know that successfully online marketing takes time, effort and some monetary investment. Accept that anything can be marketed online but, not everything is good to market online. Some things do better than others. For something to be successfully marketed online, it should be something you are not sure of where to find it or how much it cost and have to search for it or Google it.You have to find out whether there are good niche opportunities for the products and/or services you want to market. A good online marketing or business niche has the following three great characteristics:1. People involve are normally find in group. They hang out with others in person and online to share common interest.2. People in involve are emotionally connected. They treat whatever they are promoting as something of great value and will do what it takes to support them, including spending lots of money.3. People involve are already spending money on them. The members are spending money on their interests and they do it often.Determine whether there is enough search volume for the keywords you are going to target and find out what it is going to take to compete in your chosen niche by doing a search of your determined keyword. Run your keyword in Google, Yahoo, and Bing. You want to target those keywords or keyword phrases with at least 200 to 300 searches per day (high search volume) with less competitors. You can find a good tool for this job by searching for “AdWords keyword tool” in Google, get it and follow the instruction.Size up the competition by doing a quick search in the top 3 search engines (Google, Yahoo, Bing) for the keywords you want to target. Take a look at the top 10 to 20 sites and determine the following:1. Are these sites professionally designed?
2. Do they have a clear call to action?
3. Is the content compelling and current?
4. What are they doing right?
5. What are they doing wrong? Use it to improve your site.
6. Are there any blogs or social networking in this niche?
7. How can you make your product, service and/or expertise stand out from the rest?You are doing this to determine whether you will be able to compete in this niche. You will also determine your ability to get into this project, amount of time you are willing to spend it, and the amount of money you are able to invest to really compete in this niche.Next, you need a website. The quickest and easiest way to build search engine friendly sites, that are easy to manage, is to use WordPress. Even if you are not going to utilize WordPress’ blogging features, it is still an excellent tool for quickly deploying websites. You can also build your website by using templates and website building software.Thank you for reading my article “How to Start and Run A Successful Online Home-based Business Part one’. Part Two can be read on my Blog.

Start A Home Based Business – 3 Ways To Increase Your Income

If you want to start a home based business that is more than just a part-time income, you will have to learn how to master some of the most important parts of working an online business that are directly related to the size of your income. Many different parts come together to build a successful online business, but there are a few specific things you can do that will maximize your income potential. In order to ensure you are doing all that you can, it is essential to educate yourself about what goes into building a successful business from home, and how exactly you can master each aspect and build the best possible business.Here are three very important things you should focus on if you want to maximize your home-based business’ income potential:#1 – Focus on building the biggest customer list possibleIf you want to maximize your home-based income potential, you should be focusing on building your list from the first day of business. Even if you don’t have a single product yet, you should learn about list-building and put plenty of energy into this process. The size of one’s list is directly related to the size of one’s income. Thus, focusing on building a larger list is a top priority in achieving success with your home-based business.#2 – Focus on the needs of the customersYour customers are your source of income, so if you want to get the most money possible from them, you should focus on supplying them with the absolute best possible service. Find out more about them, build relationships with them through your list, and ask them exactly what they need or want, what you can do to help them achieve their goals, and then give them plenty of free information to help. When you give away good quality information for free, you can be sure that they will still be willing to pay you for your absolute best information.#3 – Create different levels of productsThere are different levels of customers, some have plenty of disposable income, some have very little, so if you want to ensure you maximize your ability to help them, create different product levels so that everyone can afford your services. Your products could range anywhere from a $10 eBook to a $1,000 home-study course, but ensuring you have products for sale to fit every type of customer’s needs, you can ensure you will be making as much money as possible.

Home Based Business – Set Yourself Up For Success With These 5 Steps

Many among us have contemplated having a home based business. If you have one now or in the midst of setting one up, let me share with you my personal experience and those of successful home based business owners. While at home you have the freedom to work when you want, here are 5 steps to help you ensure your success.1.      Be professional and treat your home based business like any other jobAs a professional you will not want to mix your personal life with you business, right? Most successful home business owners recommend that you equip your home business with a certain structure by setting up the following items.

An email account preferably with your own domain name or a Gmail email account which I personally find useful as a start
A separate bank account
A separate room or a dedicated space as a home office
2. Set specific work hours for your home based businessYou need to set a strict schedule that works for you and stick to it. In the course of a day, you should not take unplanned breaks just go to the store or hang out with your friends. It is critical that you set a good schedule, work during the designated work time and then you take your breaks.3. Self-discipline is key when maintaining a successful home based businessYou must commit to your goals, approach it seriously and work hard. You need to have the self-discipline to work even harder than when you are working for a company especially at the early stages. One very successful Internet marketing business owner I interviewed started by working on his business everyday from 11pm to 3am while holding a day job. Once your home business starts to yield positive results, you may take it easy a little bit and start to really enjoy the freedom of having a home based business.4. Develop good habitsOnce you decide on a schedule that works for you, take consistent action and stick to it for at least 30 continuous days. That is how long our mind and body take to adjust to a new habit or routine. I have tested this and I’m happy to report that after crossing the 30-day mark, the activity flows easily as part of my daily routine. But the key is sticking to your activity for 30 continuous days. Should you break the routine before the 30-day period is up, you have to start all over again.5. Educate yourself in marketingOnce you have created a home business, you must learn how to market your business. Fortunately today we have the Internet, one of the most effective means to reach potential customers for your home business. Learn all about advertising on the Internet, such as pay-per-click advertising on search engines like Google and Yahoo, advertising on ezines, newsletters, forums and many more. Invest in your education and soon you will reap the results.Starting and maintaining a successful home based business is challenging. But once you have created a successful one, it is well worth it. These five steps should help you along the way to achieving your dream of having a successful home business.

International Business and Communication

How overcoming cultural differences in communication benefits business.

Today companies trade goods and provide services to global customers. Many companies have facilities in different countries and most companies, small and large, work already with a highly diverse, international workforce.

Communication is clearly the enabler of any kind of cooperation and business activities – nationally and internationally. Different cultures have particular business communication styles, well accepted and adopted by their population. Other cultures have different ways to conduct business and with that, use different styles to open, discuss, negotiate and close business deals and maintain business relations.

What is the best way to communicate for people of different cultural background? The potential customer’s style or the one that relates to the language used during the communication? Unfortunately there is no clear answer to this question.

Specific communication styles have developed over long periods based on cultural values. Even with the wish to “speak the language of the customer”, these values cannot just be set aside when writing or talking to people of other cultural influence.

Two little anecdotes show the difficulties in communicating internationally. A Japanese corporation hired a professional trainer to teach their people how to communicate with Western customers. The Japanese style uses passive wording, perceived by Western customers “as if they do not want to make business with us”. Nothing was further from the truth; the Japanese corporation was of course very interested in Western business. I witnessed another case of misinterpreted correspondence first hand, when a colleague received an email from another colleague in Europe. When reading it he suddenly murmured: “Why is he yelling at me?” I asked him what he meant and he responded that the colleague’s use of exclamation marks would be equal to yelling at him. A look at the email confirmed what I thought: the exclamation marks underlined great importance – not to scold the reader. Using the exclamation mark that way is common practice in the country of the writer. But the author wrote in English – so should it not be natural using Anglo-American writing styles and rules?

We will have more fruitful interpersonal and business experience, if:

Individuals writing in their second or third language, avoid phrases, formulations and special punctuations that are common in their language but might be unknown or sometimes even offending in other cultural regions. Keep it as simple as possible.
Receivers of emails not written in the writer’s mother-tongue should read them with extra tolerance. The writer took great efforts to learn this language, but do not expect impeccable wording. Try to understand what the writer had in mind.
Openness and willingness to understand different cultures and how they express themselves in business communication, bears a huge potential of additional possibilities. There is benefit in learning the ways of other cultures. Adapting some of them may even give the own company a head start.
While we should adhere to a minimum standard and etiquette in international business communication, it can never be perfect. Good ideas and intentions should not be paled by a curtain of ignorance and limitations. With the global reach of the Internet, every company can present itself as an international player. Let’s play by international rules – and win big. Deiton
Wolfgang “Deiton” Damm can build on over 25 years of management experience in different industries. With engineering and business degrees, Deiton embraces managerial, organizational, marketing and technical disciplines. He is author of a book and patent holder. Deiton writes articles and blogs about better business practices.

Outdoor Education Camps With Programs

Summer camps are special camps arranged for people to enjoy their vacation or tour in any adventures. Summer camps comes up with special offers outdoor education camp, leadership camp, science camp, awareness camp and many other social welfare schemes are offered to the public for reasonable prices. Outdoor education forms major part of the education and it is more required for people. Outdoor education is considered has important and essential requirement for most of the people and they fetches more demand among the people. Outdoor education is created and offered specially for kids, children and adults.

The main purpose of estimating and offering outdoor education is to develop self confidence and self esteem among the people. The outdoor education activities, outdoor education courses, outdoor education programs are offered to kids, children, adults by outdoor education schools or outdoor education centers. Outdoor education camps are conducted either inside or outside classrooms. Outdoor education forms major part of the education system and it is more important to be known by the people to come up with every possibility in life. Most of the parents feels better that their children should be aware of outdoor education programs offered and they should compete with outside world.

Outdoor education activities or outdoor education courses are provided by more number of outdoor institutes or adventure outdoor schools. An outdoor education course, outdoor education programs initiates cooperation, coordination, team building, goal settings and spirituality among the students and others. Outdoor education camps are provided by more number of outdoor education institutes or outdoor education schools for reasonable and affordable prices. The outdoor education camp provided will be more worth and valuable for the students who obtains and they are provided under complete knowledge and experience.

Generally, adventure outdoor school or outdoor education schools provides outdoor education activities, outdoor education courses, outdoor education programs to kids, children and adults under prescheduled, guidance and procedures. With regards to qualified, professional and expert outdoor education instructor, outdoor education programs will be offered. Under proper guidance and precautions, outdoor educations will be offered to the people to enable them to know the required outdoor education provided. More number of kids, children and adults are obtaining the outdoor education programs offered.

The outdoor education professionals, experts or instructors guide the kids, children and adults in efficient manner. Generally, outdoor education programs and outdoor education courses are offered to students based on age group, duration of course offered and kind of outdoor education program selected. The outdoor education camp offered will be creative, enthusiastic, innovative and technical appraisement for the students hindering. Outdoor camps will be offered to the students for reasonable price consideration and they are offered by more number of adventure outdoor schools.

Ethics in Business

Sustainable advantage of an organization can be determined by its ethical capability. Ethical capability of an organization is its duty to do what is right. Some organizations such as Enron, Sathyam, and Tyco etc have made false statements in their accounts and cheated both the stakeholders and government. These kind of issues gave rise to the importance of business ethics in business schools all around the world.

Sustainable advantage can be defined as the beneficiary element that determine the long term objectives of an organization, where objectives would be the economic development that generates wealth and meets the needs of the current generation while saving the environment, so future generation can meet their needs as well. There are number of factors that determine the sustainability of an organization, which are its ethics, strategy, employees, financial capital etc. in present scenario, human resource of an organization considered to be its competitive advantage, but it will not provide sustainability. Sustainability of an organization will depend on the impact it has on the people, in the form of trust, honesty, integrity, respect, quality and responsibility. Organizations with poor sustainability will fall back as happened in case of Enron and Sathyam.

Enron was an American energy company founded in 1985 by Kenneth Lay after merging Houston natural gas and internorth( citetation). In early 1990′s Enron sold electricity at market price. At around the same time US congress passed a bill regarding the deregulation sale of natural gas which favored Enron to sell energy at higher prices. In 1992 Enron was the largest merchant of natural gas in North America. Online trading model developed in November 1999 known as Enron online has developed and extended the abilities to negotiate and manage its trading business. By 2001 Enron had both owned and operated gas pipe line, pulp and paper plants, broad band assets, electricity plants and water plants internationally. Enron stock was priced at US $ 83.13 and market capitalization exceeded US$60 billion, and Enron was rated the most innovative large company in America in fortunes most admired companies survey. By the end of 2001 the Enron scandal was revealed. The CEO Jeffrey Skilling with some of the executives have hidden billions in debt from failed deals and projects. Chief financial officer Andrew Fastow and the other executives were able to mislead the board of directors and audit committee by presenting them psydo account statements. Once the scam was published the Enron stock priced at $90 per share in 2000 plummeted to less than $1 by the end of November 2001. This fall in stock value has caused at $11 billion loss for its share holder. The employees of the organization received a limited amount of their salary and pension when it was bankrupted. Several law suits were filed against the company CEO and other executives.

Similar is in case of Sathyam computers, which is termed as the Indian Enron scandal. Sathyam computers were an information technology company which produces software’s headquarters at hyderbad, India. Its chairman Ramalinga Raju produced an account sheet which has a 7000 crore fraud. The chief auditors were also not able to identify this adjustment. As a result of this scam the employees lost their job and chairman was jailed for fraud.

These two cases throw a light on how an organizations as well as economy of the country or in large the world can be impacted with their unethical practices. That, if the organization does not practice ethics will not have sustainability.

Need for the business ethics: for the following

1. Business operates with in the society

2. Every business irrespective of size exists more on ethical mean or in total regard to its social concern to survive long.

3. Business needs to function as responsible corporate citizens in the country.

Business is a part of subsystem of a society, therefore its functioning should contribute to the welfare of the society. If the business earns social sanction of the society, where it exists then it would be able to survive, develop and excel in activities, because only through earning social sanction the business can get loyal customers. Loyal customers are sustainable advantage and therefore can survive in market without which it will collapse and die away. Large organizations put more interest on public, the managers are eager to have public opinion and always seek to maintain a proper image of company in their minds.

Now a day’s minimizing profit is not the only priority of business, it should have sustainability, which can only be achieved through ethical practices. Any organization big or small should follow ethical practices as it brings in a sense of social responsibility which eventually provides sustainability to the organization. Business should also be a responsible corporate citizen which does not allow narrow mentality goals and motives.

Cross culture variability

Ethical practices in a country or society will depend on various factors such as religious, beliefs, historic, traditions, social customs, and existing political and economic rules or policies. For example in Asian countries such as Japan, China etc loyalty to work groups and corporations has strong ethical values. This kind of ethics has been brought down through centuries long traditions, therefore one does not think of oneself but rather think of family, government and others involved with him, thus providing social responsiveness.

Nature of ethics

The concept of ethics deals only with human beings, as they only have the freedom and means to choose free will. Human being can distinguish between good and evil, right and wrong, and just and proper. For example a Japanese employee believes that it Is unethical on his part to attend an interview with other company when he is still with the current company. So human can fix a goal and the means to achieve it. Ethics is also science that nowadays has become a set of systematic knowledge about moral behaviour and conduct. Ethics deals with human conduct which is voluntary and not forced by any person at any circumstances.

Business ethics and profits

The cases of Enron and Sathyam makes a point that ethics and profits are opposed to each other, as when an organisation is ethical it makes short term profit and if the organisation is unethical it makes huge profit. The same cases prove us one more thing that is it makes huge profit unethically but will not sustain in the market. Ethical companies not only make profit but also overcome their competitors and other turbulent changes happening through out the years and have contributed to social welfare. Ethical companies have social responsibilities which allow them to flourish undiminished and make profit. Tata group of companies is one company which follows ethical practises. It is said that the chief executive officer of Tata is also its chief ethics officer. Some of the ethical policies followed by the company include national interest, support from open market economy, gift and donation for social cause, political non alignment, health safety and environment care, quality product and service and regulatory compliance etc. Ratan Tata the present chairman of Tata group has declined from airline industry because he was told to bribe then minister to enter the business, which he claimed to be unethical and against the policies the group follows. His predecessor JRD Tata had set up the first commercial airlines ‘Tata Airlines’ in India which was later overtaken by the government of India and named it as Indian airlines. So besides being a pioneer in airline industry they were not able to procure it because they felt it would not sustain them and it would bring a bad image for the company. This is the reason why people have great respect for Tata group and their ethical practices and policies have created brand loyalty which has helped them to survive in market even though many competitors came.

Cross cultural contradictions

Ethical policies become a problem when the companies are not able to do business at home, therefore the other societies where the ethical policies are liberal or works in their favour. At home they are not allowed to sell products because it is unethical to use unsafe products but they may sell it in other countries where the ethical standards allow them to sell these products. It happens especially with pharma products. Some factories which emit pollutant gases are set up in neighbouring countries because ethical standards at home do not allow the factory to run business. These pollutant gases emitted are dangerous for people and the environment. Still it is ethical in certain countries. These kinds of issues give rise to cross cultural contradiction and exploitation. These issues which arise become difficult for the managers and firms to solve. Therefore the business has responsibility for their country but to four major groups they are society, employees, customers or consumers and investors.(example drugs)

Factors influencing business ethics:

Leadership, strategy and performance, individual characteristics, corporate culture and environment

Leader is a person who leads the people towards achieving a common goal. Leader can be good or bad, great or small they arise out of the needs and opportunities of a particular time and place. Not all leaders are considered to be perfect in their decision making because each and every decision they make will depend upon the character of person which differ from person to person. Character of a person includes their inborn talents, learned and acquired traits which were imposed upon them by life and experience. Leaders are models and mentors to their followers therefore they follow the path way set by their leaders. In a large organisation the top level managers or CEO are considered to be the executive and supervisory leader. The CEO should have strong commitment towards ethics and ethical conduct and should give a constant leadership in renewing the values of an organisation. They play a key role in creating, maintaining and changing the ethical culture. It is necessary for the leader to set good examples, and follows ethics. One such good leader is JRD Tata who set a good example for his successor and they still follow it. Where there are good leaders there will be good ethical practices in business.

Corporate governance: is the set of systems and processes that a company follows to ensure that it is in the best interest of the stake holders. Stakeholders are the shareholders, employees, customers, creditors and the community.

Sustainability has three components according to john elkington’s triple bottom line concept they are economic, social and environmental. According to elkington the business does not have one single goal of attaining profit but to extend the goal set by adding environmental and social values. Thus sustainability has become the new goal set by the organisation.

Environmental perspective: natural resources.

Economic perspective: about the future generation.

Social perspective: over exploiting of employees and not providing equality in gender employment, caste creed and religion based employment employing child labour.

Organisational culture: is the set of shared values, beliefs, goals, norms etc that prevails within an organisation. The organisational culture emphasis on ethics but as it grows it may change, as in the case of tyco where its organisational culture supports unethical practices. If the company makes huge profits in unethical way then individual who joins the organisation would also have to practice unethical things to survive in the company. As in the case of enron where many executives and managers knew that the company was following some illegal and unethical practices, but the executives and the board of directors did not know how to make the ethical decisions and corporate ethical culture. Thus they fall back and managers have to pay in the form of fines and imprisonment.

Business ethics is the application of ethical principle in the organization or business. An organization should produce or make its own ethical cultures, but this ethical culture formulated should be drawn from the concept of what is ethical to all and not what is right for the organization itself. The employees of the organization, also has to follow the same ethical principles. The organisation being ethical will provide certain social responsibilities such as they do not harm the stake holders, the general public and the society as well. “business that treat their employees with dignity and integrity reap rewards in the form of high moral and productivity” (Frederic, Post and Davis).

There are three major types of ethical issues that arise in a business they are, face to face ethics, corporate policy ethics and functional area ethics. Face to face ethical issues happen between the employees of an organization in their day to day organizational life. the employee face these ethical conflicts when their personal standards differs from what their job demands. Corporate policy ethical issues happen in the basic operations of a company. The top level management including the board of directors and CEO’s are responsible for ethical practices of the organization. Functional area ethics issues arise at all functional levels of the organization. For example in the accounting department, if unfair pressure is put on employees to deliver an audit report which has been altered or not showing current accounts of the organization would be un ethical, as it does not follow the standards and policies set by the organization.

Causes for unethical issues:

There are many reasons for an organization to follow unethical practices they are personal gain and selfish interest, competitive pressures on profits, business goals and personal goals, cross cultural contradictions. When an employee gives more importance to his greed or concern for his personal gain rather than any other concerns, irrespective of the harm it can bring to the organization is termed as unethical practices that arise due to personal gain and selfish interest. When a company has tough competitors in a limited or static market; it may engage some unethical practices just to be in business or to protect their profits. If the organization uses some unethical means to achieve its goal that is unaccepted by its stakeholders will give rise to ethical issues under business goal and personal goal. Here the organisaiton has set a goal that would conflict with the personal goal of its stake holders. Under such conditions the individuals involved have two choices either to follow the ethical ways of the organization or “blowing the whistle” on organization.

Environmental perspective relates to the exploitation of natural resources in business. The company should make sure that the natural resources are not exploited; it should sustain the resources so that the future generation can also enjoy them as we did. One such example is the restriction of fishing in the North Sea, to sustain the availability of diminishing cod fish to the consumers.

Economic perspective of sustainability relates to the economic growth and fall in the society. The short term adjustments made by the companies such as bribes and cartels will only be for a short period of time, it will never achieve a long time sustainability the organizations attitude towards the environment in which it is embedded. If the organization does not pay taxes are said to behave unethically similar in the case of organization that does not give donations to public institutions such as schools, hospitals, police and other justice systems.

What Can You Do With A Degree In Nutrition?

Earning a degree focused in nutrition can have many potential career paths other than becoming a nutritionist. There are six main types of nutrition paths to choose from, including teaching nutrition, public health nutrition, nutrition consulting, clinical nutrition, food science, and food service management. Most nutrition jobs should fall within one of these categories.

A degree in nutrition could help individuals land employment as a public health official, dietetic consultant, school food service director, quality control manager, food distributor, or wellness coordinator. Individuals may be employed through health maintenance organizations, school systems, food manufactures, wellness centers, and exercise and fitness centers. Government agencies also have the potential to employ those with degrees in nutrition. Some of the government agencies could include Women, Infants, and Children (WIC) Nutrition Program, SNAP- Supplemental Nutrition Assistance Program, Department of Health, and U.S. Public Health Services.

While earning a college degree, individuals will most likely be required to study a wide range of courses to gain a well-rounded education. Students could be expected to take courses related to nutrition, consisting of anatomy and physiology, introduction to food science, sociology, bacteriology, chemistry, and biochemistry. By completing an internship, individuals are able to gain hands on experience in the nutrition field before committing to a job or while still in school. Internships can serve as a great way to determine where your interests are, and if obtaining a career in this field is a good fit.

It is important for individuals wanting to succeed in a career in nutrition to possess skills such as organization and planning, strong verbal and written communication, proficient math skills for weights and measures, and interest in the well-being and health of others. To be successful working in nutrition, individuals may be required to advise patients in practicing good nutrition, monitoring diet modifications, and assessing health plans. Those with a degree in nutrition should also be able to monitor food safety conditions and create menus for specific dietary needs.

Depending on your place of employment and job description, individuals with a nutrition degree may be asked to create visuals aids and nutrition manuals that could be useful in teaching. Companies dealing with food service may hire nutrition graduates to create meal plans, ensure food safety, or develop new food products. Salary potential can depend on more than the actual job, but also education level, years of experience, and location of employment.

How to Pursue Online Nutrition Programs

Nutrition science a popular topic

One of the popular subjects in the curriculum of various educational institutions is nutrition science. With increased awareness of nutrition for the upkeep of the health of the individual, now more and more people pay regular visit to the nutrition experts to seek their valuable advice on various issues like nutritious diet, calorie oriented food and on such other related topics. As a result, nutrition technology has become one of the preferred subjects for study.

Nutrition program as a profession

Of course, there are several colleges and other organizations which teach nutrition technology as a part of the curriculum. At the same time, many institutions have started online nutrition programs for the benefit of those who are unable to attend the in house training programs. These online programs are conducted under the supervision and guidance of experts in the field. Many of these institutions teaching online nutrition programs have been accredited to appropriate government bodies. These online institutions teach as per the syllabus prescribed by the concerned authorities.

Course content

The curriculum normally is based on the credit hours. The credit hours depend on the course the student has chosen. For example, a diploma in nutrition science has 30 credit hours. On the other hand a bachelor course has 45 credit hours. These online programs also allow for specialization in nutrition science. Some of the popular fields of specialization include nutrition for sportsmen, nutrition for children, and nutrition for elderly people and so on. There are also several therapeutic nutrition programs like for those suffering from high blood pressure or for those who are obese or diabetic. Normally, students taking up online nutrition programs are taught by using the digital canvas. This helps to create a virtual classroom atmosphere for the student. The student is taught on various issues like human anatomy and physiology, application of nutrition principle for treating various ailments, nutritional therapy and also on counseling patients.

Offers better prospects

The duration of the course is normally nine months to one year. This of course, depends on the course the student has opted. At the end of the course, the students will have to undergo comprehensive examination. Normally, the student is required to undertake the examination in person at the designated place, date and time. Eligible students can opt for higher studies in nutrition technology like masters degree. The course fee varies from institution to institution. Some of the institutions also help the student in finding a suitable placement. Many of the students who have completed the online program on nutrition are of the opinion those who have taken up course at an accredited institution will have brighter chances of securing a suitable placement.